Social Media

Should my blog be self hosted or through a service provider

May 15, 2010

Nearly everyone has a blog in some form or another. I so often see individuals, and even companies use a service provider to manage their blog. This is referring to the many popular ones such as Blogger, WordPress, Tumblr, Posterous, and so on. They’re easy to use, simply provide some basic information and they’ll set [...]

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Making a Social Media Script

April 9, 2010

матрациEvery time I work with an organization on setting up their social media presence, I typically start with defining their business objectives, goals, and expected outcomes. This is used to tie together a social media strategic plan that aligns their mission, vision, and values with social media. The implementation part is similar to many organizations. [...]

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Where Do Social Media Policies and Strategic Planning Fit in a Company (Part 3)

December 2, 2009

This is the third part in a series of posts developing a social media toolkit for companies. When I last wrote my piece on Social Media Policies and Procedures (Part 1), it received a lot of interest and showed up fairly high in the Google Search results. Part two was developing a Social Media Strategic Plan. [...]

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